She was born May 5, 2000, and shes a beautiful, healthy baby, if I do say so myself. Her name is Chesapeake magazine. Some people say she looks like her sister, Chesapeake Bay Magazine. I dont see it, but I suppose theres bound to be a family resemblancesomething in the editorial tone or the choice of typefaces, or just the way she carries her captions. Hard to put your finger on that kind of thing, no? At any rate, I think youll agree that shes a beauty, and a smart little dickens tooagain, just like her sister. Just the kind of magazine you want to have around the house.
And how will you know? How will you have the opportunity to agree or disagree with me on this? Im glad you asked that question. Youll have that
opportunity because, if you subscribe to this magazine, chances are youll be receiving the premier issue of Chesapeake within the coming fortnight. No need to lift a finger; it will come right to your mailbox.
But, you say, Chesapeake Bay Magazine gives me everything I could possibly want in a magazine about the Bay. What can Chesapeake offer that I dont already get from Chesapeake Bay, with its great award-winning boating destination stories and its beautiful award-winning photography and all that invaluable, timely, award-winning boating information, and that handsome, suave, award-
winning editorOkay, enough already, bub. Heres your ten bucks. Beat it.
Well, Im glad you asked that question too . . . um, sir. The difference between the two magazines is not the least bit subtle: Chesapeake Bay, as you well know, is a boating magazine first and foremost. From cover to cover, its all about boats and boating on the Bay, even if thats sometimes tangential
as it should be, for the sake of breadth and variety. Chesapeake, on the other hand, is not a boating magazine. It is a travel and leisure magazine, which celebrates the region as a weekend and summer destination, and as a place to live.
So what does it offer that you dont already get in Chesapeake Bay? Broader horizons, to put it simply. Because we take our mission seriously at Chesapeake Baythat were a boating magazine first and foremostwe can wander only so far inland and only so far from the nautical mindset. But Chesapeake is neither geographically nor thematically tied to the dock, as it were, and therefore can wander more freely throughout Chesapeake countrygreat inns and B&Bs,
off-the-beaten-path towns, restaurants, historic homes, weekend getaways,
nature trails, outdoor adventures, antiquing, museums and galleries. . . . Its a travelers gold mine out there, and Chesapeake is your pick and shovel.
Look for it to appear in mailboxes and on newsstands around the first week in June. And just sit back and enjoy it.